| '''''Encyclopedia of Political Communication''''' is a two volume work that discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, [[Sociology|sociological]] theories, framing and priming theories, and other past and present [[concept]]ualizations. [[Focus]]es on important political messages such as [[politics|political]] speeches, televised political advertising, political posters and print advertising, televised political debates, and [[Internet]] sites. | | '''''Encyclopedia of Political Communication''''' is a two volume work that discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, [[Sociology|sociological]] theories, framing and priming theories, and other past and present [[concept]]ualizations. [[Focus]]es on important political messages such as [[politics|political]] speeches, televised political advertising, political posters and print advertising, televised political debates, and [[Internet]] sites. |