Hype

Origin

by shortening & alteration from hypodermic

• 1924

Definitions

noun

• 1: slang : a narcotics addict
• 2: slang : hypodermic
• 3: deception, put-on
• 4: publicity; especially: promotional publicity of an extravagant or contrived kind

verb

• 5: stimulate, enliven —usually used with up hyping herself up for the game
• 6: increase

transitive verb

• 7: put on, deceive
• 8: to promote or publicize extravagantly hyping this fall's TV lineup

Description

Hype (derived from hyperbole) is promotion, especially promotion consisting of exaggerated claims.

See also

• Hyperbole