| There is, however, a dark side to creativity, in that it represents a ''"quest for a radical autonomy apart from the constraints of social responsibility"''.<ref>(McLaren, 1999)</ref> In other words, by encouraging creativity we are encouraging a departure from society's existing norms and values. Expectation of conformity runs contrary to the spirit of creativity. Nevertheless, employers are increasingly valuing creative skills. A report by the Business Council of Australia, for example, has called for a higher level of creativity in graduates.<ref>(BCA, 2006)</ref> The ability to "[[think outside the box]]" is highly sought after. However, the above-mentioned paradox may well imply that firms pay lip service to thinking outside the box while maintaining traditional, hierarchical organization structures in which individual creativity is not rewarded. | | There is, however, a dark side to creativity, in that it represents a ''"quest for a radical autonomy apart from the constraints of social responsibility"''.<ref>(McLaren, 1999)</ref> In other words, by encouraging creativity we are encouraging a departure from society's existing norms and values. Expectation of conformity runs contrary to the spirit of creativity. Nevertheless, employers are increasingly valuing creative skills. A report by the Business Council of Australia, for example, has called for a higher level of creativity in graduates.<ref>(BCA, 2006)</ref> The ability to "[[think outside the box]]" is highly sought after. However, the above-mentioned paradox may well imply that firms pay lip service to thinking outside the box while maintaining traditional, hierarchical organization structures in which individual creativity is not rewarded. |
| * [[Invention]], e.g., Artistic Invention such as in Visual Art | | * [[Invention]], e.g., Artistic Invention such as in Visual Art |